“The COVID-19 outbreak has changed the way people perceive eCommerce. It is now their first choice when it comes to acquiring goods. As picky customers continue to browse through these online shops, the only platforms that offer the best customer experience will retain them and earn profit in the long haul. So, artificial intelligence will assume the role of their knight in a shining armour if they want to deliver a seamless shopping experience.”
More and more eCommerce and retail brands are starting to utilise artificial intelligence to improve their customer engagement. The goal of using artificial intelligence, is to shape an intuitive customer experience to prospects with different levels of technological experience.
In the near future, the eCommerce industry will be fuelled by positive user experiences. To ensure that they adapt to these new standards, businesses have to deliver unbeatable customer service, backed with new artificial intelligence.
Read the full article here: How artificial intelligence in eCommerce can be a harbinger of next-gen customer experience?