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Top 7 eCommerce Digital Marketing Trends to Watch in 2022

Top 7 eCommerce Digital Marketing Trends to Watch in 2022

The world of e-commerce is growing and changing at a frenetic pace, and the speed of change is not slowing down in 2022. Store owners already have a lot on their plate with managing their online stores, fighting off the competition, keeping customers and suppliers happy, and marketing their products.  That leaves little time...

Walmart Aims to Boost Conversion Rates with a new tool, Choose My Model

Walmart Aims to Boost Conversion Rates with a new tool, Choose My Model

Walmart announced the new AI-enabled feature that gives shoppers the ability to choose a person that matches them in height, skin tone, and body shape. The retail giant will be rolling out the feature to more brands and products in the coming months. Future features will also include the ability for customers to upload their own photos...

AiTrillion Review: All-in-One Shopify Marketing Solution

AiTrillion is the world's first SaaS-based Artificial Intelligence enabled – all-in-one marketing solution for eCommerce merchants. All your marketing needs are catered for with the platform's extensive list of features. These features and tools help to increase customer lifetime value, improve consistency, and increase sales and revenue for your business. For a...

MailerLite Launches Extensive Upgrade

new mailerlite features reviewed

Every online merchant knows how vital email marketing is to their business. An effective email marketing strategy is key to e-commerce success. MailerLite has been a popular service for online stores, and the latest update of the company will do a lot to keep current users happy and attract new customers.

Global eCommerce Closing Its Doors To Russia

Global eCommerce Closing Its Doors To Russia

Nike is the latest company to block online sales in Russia through its online store and app. The US multinational sporting goods company announced the blocking of all online sales of its merchandise to Russian customers, joining similar moves by Apple and Addidas in response to the Russian invasion of Ukraine.

Amazon View – Augmented Reality in eCommerce

What is Amazon View? The world's most prominent online storefront is making use of bleeding-edge augmented reality tech to further its eCommerce abilities, namely Amazon View. This new feature allows you to virtually place multiple products in your own home. Amazon View gives you the option to move and rotate all your items accurately...

Link in Bio Tool Linkpop Launched by Shopify

Link in Bio Tool Linkpop Launched by Shopify

Shopify continues to expand its add-on services to users with a new tool called Linkpop. The new service allows social media influencers, creators, and store owners to sell their products through their own Linkpop page. Credit Shopify Linkpop also allows users to include links to content like blog posts or...

International eCommerce with Shopify Markets

Following and using Shopify Markets from early access to its full-scale release has given us countless hours of experience with Shopify's solution to international eCommerce.  Simply put, Shopify Markets enables you to sell to consumers worldwide and makes complex issues around currency conversion, import taxes & duties, payment...

Google releases Retail Search for Online Stores

Google releases Retail Search for Online Stores

The power of Google Search is now available on-site for eCommerce stores with the launch of Retail Search. We've highlighted the importance of on-site search for your online store in the past. Making your site search user-friendly, accurate, and robust brings a lot of advantages to store owners and customers. Your customers need to...

How To Optimize Product Images for Your Online Store

How To Optimize Product Images for Your Online Store

Product images can make or break your online store's conversion rate. This means more than just a high-quality image, and store owners must consider image size, image type, SEO optimization, and various other factors. Images give your customers the best idea of what they are potentially buying. They cannot physically touch your products, so...

Russian eCommerce Takes a Hit as Global Sanctions comes into effect

Russian eCommerce Takes a Hit as Global Sanctions comes into effect.

A modern-day digital iron curtain has fallen on the 12th largest e-commerce market in the world. eCommerce in Russia was the talk of the town in 2020-2021 as sales boomed and interest grew in the potential for significant gains in eCommerce sales and stocks in the sector. The darling of Russian eCommerce, Ozon launched...

BigCommerce Launches Multi-Storefront

BigCommerce Launches Multi-Storefront

Multi-Storefront is an exciting new featured debut by the SaaS online store platform BigCommerce, allowing merchants to design and manage multiple storefronts from a single shop. This new feature is welcome news for store owners and developers making it possible to manage everything in a single master store. Merchants will have the flexibility to...

Top 7 Mistakes to Avoid When Starting Your First Online Store

Top 7 Mistakes to Avoid when starting your first Online Store

New store owners have a lot on their plate when it comes to running their online stores. Design and Development of the store, inventory management, customer satisfaction, payments, and shipping are only a few tasks that take up valuable time when starting out. Only between 5 and 10% of online stores succeed long term, and...

Visa, Mastercard & American Express Halt Services in Russia

Visa, Mastercard & American Express Halt Services in Russia

The most accessible credit card networks globally have joined the sanction placed upon Russia by ceasing services. Credit cards issued by the network will still work for transactions and withdrawals in the country but not for any transactions outside of Russia. From Visa's announcement: "We are compelled to act following Russia's...

Shopify Boosts Fulfillment Capabilities by Teaming up With Shippo

Shopify Boosts fulfillment Capabilities by Teaming up with Shippo

Fulfillment can, at times, be a headache for merchants. Customers are more demanding each day and their expectations are high. They want their orders delivered as fast as possible at the best possible price. Shipping costs can significantly affect one's conversion rate and is one of the critical areas of an online store where improvements can make...

Wholesale Helper Order Form 2.0 Update

Wholesale Helper is entering the new year with a bang - the much anticipated 2.0 update to their Order Form app was well worth the wait. This major update applies a fresh layer of paint to the app's interface, giving it a beautiful modern look. Aesthetics aside, the update also shipped a handful of...

Shopify Growth Slows Down as Pandemic Shopping Surge Cools

Shopify Growth Slowns Down as Pandemic Shopping Surge Cools Down

Shopify Inc. stock experienced its most significant drop on Wednesday as the eCommerce giant warned that growth has slowed from the pandemic high of 57%. They mentioned record-raising inflation and consumer spending as key factors influencing the slowing growth in 2022. Their stock is down almost 50% over the past 12 months on a higher time frame.

BigCommerce Expanding into Spain and Germany

BigCommerce is furthering its presence into Europe, recently announcing that they are expanding into Germany, Mexico, and Spain too. This means merchants in these areas will now be able to incorporate locally preferred payment methods & gateways in their online stores. These local merchants can now use BigCommerce to build and scale their B2C and B2B businesses...

TikTok Rolling Out Search Ads For Specific Partners

TikTok Rolling Out Search Ads For Specific Partners

The social media platform recently started testing ads in search results, with a full roll-out not far off. Store owners are always looking for new ways to reach customers. Tiktok is currently the hottest social media platform, with staggering growth over the past year. The social media app has over one billion active users...

Evaluate Your Online Business’s Worth With Flippa

Buying a business is a fierce experience, and it is a permanent decision that requires plenty of planning and calculation to avoid failure. On the flip side, selling your business is equally intimidating. After all, this is the company you built and poured your lifeforce and countless hours into. With the rampant trend of retail-to-online migration...

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