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Friday, February 3, 2023

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The Current and Future State of E-commerce

the current and future state of ecommerce

Where are we now and where are we heading The e-Commerce timeline has moved up significantly in just a few months by the Covid-19 epidemic. Online store development is the new gold rush with every company now having to look at ways to get online and fast. From your normal mom and...

Growing your online store: Influencer Marketing

Influencer marketing is popular because it works. Speaking to your target audience through an influencer is an amazing way to get your website to explode in popularity. With proper research and brand identity, your product could become a household name overnight. However, there are many pitfalls in this venture - as of course, if...

Top Trending Products in the Coronavirus Pandemic

working-from-home-covid-19-crisis-ecommerce

Physical stores are closing their doors across the world due to the global crisis caused by COVID-19. Restaurants, bars, and clubs are suffering due to this global pandemic as people shy away from crowded public spaces. Malls are closing or forced to put in place social distancing procedures to help reduce the number of customers...

International eCommerce with Shopify Markets

Following and using Shopify Markets from early access to its full-scale release has given us countless hours of experience with Shopify's solution to international eCommerce.  Simply put, Shopify Markets enables you to sell to consumers worldwide and makes complex issues around currency conversion, import taxes & duties, payment...

Link in Bio Tool Linkpop Launched by Shopify

Link in Bio Tool Linkpop Launched by Shopify

Shopify continues to expand its add-on services to users with a new tool called Linkpop. The new service allows social media influencers, creators, and store owners to sell their products through their own Linkpop page. Credit Shopify Linkpop also allows users to include links to content like blog posts or...

7 Major Benefits of Artificial Intelligence in Ecommerce Business

7 Major Benefits of Artificial Intelligence in Ecommerce Business

AI is a technology that helps entrepreneurs to develop an integrated product with decision-making and the ability to learn, improving business efficiency and profitability. The three main areas are data processing, natural language processing, and machine learning. The AI ​​implementation process begins with data collection, followed by understanding human and computer behavior and developing...

eCommerce With TikTok

Social media giant TikTok has recently revealed their plans to explode its diversification into the world of eCommerce. This will allow brands to use the culture-shaping impact and reach that this app has proven to have. What is TikTok? TikTok, owned by tech mega-corp ByteDance, is...

Top Online Store Optimization Tips That Will Increase Sales

Top Online Store Optimization Tips That Will Increase Sales

How to improve your conversion & abandoned cart rate, SEO ranking, sell more products and build the best online store possible 1. Experiment Constantly. You can also learn more tweak more and make your online shop better.  2. Put money back in your business. 3. Collect email addresses...

Top 7 Mistakes to Avoid When Starting Your First Online Store

Top 7 Mistakes to Avoid when starting your first Online Store

New store owners have a lot on their plate when it comes to running their online stores. Design and Development of the store, inventory management, customer satisfaction, payments, and shipping are only a few tasks that take up valuable time when starting out. Only between 5 and 10% of online stores succeed long term, and...

Walmart Aims to Boost Conversion Rates with a new tool, Choose My Model

Walmart Aims to Boost Conversion Rates with a new tool, Choose My Model

Walmart announced the new AI-enabled feature that gives shoppers the ability to choose a person that matches them in height, skin tone, and body shape. The retail giant will be rolling out the feature to more brands and products in the coming months. Future features will also include the ability for customers to upload their own photos...

Why Video is Crucial in eCommerce

Video - for better or worse, has become a part of your life.  In recent years, almost all major social media platforms have made the shift to video over static images - the current biggest social media platform in the world, TikTok, consists exclusively of short and easily digestible videos. Other social media giants...

Shopify Email Launched Globally

shopify email service launched

Shopify has announced the launch of its new email service, Shopify Email. It is free of charge for all their merchants until the 1st of October 2020. This is good news for all shop owners, as up to this point one had to use other 3rd party email service providers. No respectable store owner...

Cyber Weekend and 5 Key Tips For Online Retailers

Cyber Monday is a marketing term referring to the first Monday after the Thanksgiving holiday in the United States. Similar to Black Friday, this day is known for huge discounts and deals, making shoppers go on a spending frenzy. Cyber Weekend is an extension of this day, starting from Friday and concluding on Tuesday after Cyber Monday.

What Shopify Store Owners Need To Know About Shopify Audiences

Shopify continues its constant metamorphosis by spreading its wings into the advertising sector. Development on this new feature started shortly after Apple announced new iPhone features that will limit Facebook's ability to collect data from apps. According to analysts, these changes will cost Facebook around $10 billion in revenue this year alone. Google also recently announced that...

Top 11 Shopify Apps in 2022

Managing an online store is no easy task. There's a ton to keep track of, including orders, email marketing, speed optimization, and much more.  Shopify's App Store is loaded full of powerful options to help you manage your store, but the sheer quantity of options can be overwhelming when you're first starting out.

BigCommerce Expanding into Spain and Germany

BigCommerce is furthering its presence into Europe, recently announcing that they are expanding into Germany, Mexico, and Spain too. This means merchants in these areas will now be able to incorporate locally preferred payment methods & gateways in their online stores. These local merchants can now use BigCommerce to build and scale their B2C and B2B businesses...

MailerLite Launches Extensive Upgrade

new mailerlite features reviewed

Every online merchant knows how vital email marketing is to their business. An effective email marketing strategy is key to e-commerce success. MailerLite has been a popular service for online stores, and the latest update of the company will do a lot to keep current users happy and attract new customers.

Mailchimp Continues Its Transformation By Launching New AI Tools

" Mailchimp may have started out as an easy to use newsletter tool, but that was almost 20 years ago. Today’s company still does email, but at its core, it is now a marketing automation platform for small businesses that also offers a website builder, basic online stores, digital ad support, and analytics to make sense of it all. Like...

eCommerce in the Metaverse

Retail giant Walmart has been spotted silently moving into the realm of virtual shopping with digital currencies. Earlier this year, CEO Doug McMillon stated "We are continuously exploring how emerging technologies may shape future shopping experiences." Walmart's move into the metaverse (proven by a slew of new patents and filings mentioning "virtual goods" and "digital currencies") might...

Augmented Reality: The next big eCommerce trend?

Imagine an online store where customers can see the products they desire in front of them — interested in a new carpet? Plop it down virtually in your current living room to see how it will look surrounded by your existing furniture.  This might sound far-fetched, but it's real - and on the rise.

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Commerce Components by Shopify: Redefining Enterprise Retail Retail

Shopify has created a highly advanced and effective retail platform using various components. This platform has been continuously developed, improved, and expanded...